1: Use a WordPress eCommerce theme. There are many themes available that are specifically designed for online stores. These themes will have features and functionality that make it easy for customers to browse and buy products.
2: Use a responsive design. A responsive design will automatically adjust to the screen size of the device being used, whether it is a computer, phone, or tablet. This ensures that the shop looks good and is easy to use on any device.
3: Use clear and concise menus. Make sure the menus are easy to understand and use. The main menu should always be at the top of the page, and the sub-menus should be easy to access.
4: Use an easily customizable shopping cart. This makes it easy for customers to checkout without worrying about whether they are purchasing the correct items.
5: Use help boxes wherever necessary. These can be helpful if a customer has questions about checkout, categories, or anything else that is important to them while shopping on your site.
6: Make sure the pages load quickly and don’t take too much disk space on the server. If possible, have an option where customers can download products directly from the website so files aren’t being generated during requests that may slow down your server’s performance or use up valuable disk space.
7: Focus on content, not design when you are creating product page descriptions and titles for products to increase the ranking by search engines because the content is the main element of on-page optimization
8: Use friendly URLs for products
9: Add social sharing buttons to different parts of your website, including product pages and blog posts, so customers can easily share content with their friends. It is also good for search engine optimization because the more times a page is shared, the higher it will rank in search engine results.
10: Use an SSL certificate for security purposes of e-commerce websites or online stores.
11: Make sure you have a positive return policy that makes customers feel safe when purchasing from your site. This includes clearly stating what time frames are allowed for returns and how much money will be refunded if a customer isn’t satisfied
12: Be sure to include all the information needed for checkout directly on product pages
13: If your site accepts Paypal, you should display the logo prominently on every page because it is very popular among online shoppers. Accepting PayPal will also help increase conversions because many shoppers don’t want to give out credit card information over the web
14: Allow customers to place orders by phone if they prefer
15: Include customer testimonials throughout your website so customers know other people are satisfied with the products you offer and the ordering process
16: Use high-quality images for your product page
17: Include product videos on your website, especially if they are unique or hard to explain otherwise
18: Ensure that your site is accessible for users with disabilities, including those needing screen readers and images
19: Use clean code to make it easier for search engines to crawl the site and increase your rankings in search results.
20 :Allow customers to subscribe to email newsletters so you can stay in contact with them about new products, sales, and promotions.
These are just a few ways to make your WordPress eCommerce theme user-friendly. By following these tips, you can create a website that is easy and enjoyable for customers to use, which will result in more sales and happy customers!