In a market saturated with impersonal service and inflated prices, Simba Car Hire is rewriting the rules of car rental—putting customer experience, affordability, and long-term value at the center of its business. What began as a modest operation has quickly evolved into a national powerhouse with over 5,500 brand-new vehicles and a rapidly expanding footprint across Australia.
With branches currently active in Sydney, Brisbane, Adelaide, Cairns, and Melbourne, and new locations soon launching in Perth, Darwin, Hobart, and Townsville, Simba Car Hire is well on its way to becoming a household name in Australian travel. But this isn’t just about opening more doors—it’s about building a movement grounded in service excellence and entrepreneurial ambition.
“At Simba, we’re not just renting cars—we’re building a customer-centric empire,” says Ali Chandoo, Chief Operating Officer. “Our model is designed to disrupt the traditional car rental industry. We don’t want to be the biggest by volume—we want to be the biggest in customer trust and satisfaction. That’s where real growth lives.”
This bold and fast-paced expansion is being fuelled by a strong internal vision and leadership. Working hand-in-hand with Chandoo is Behzad Alavi, the company’s Head of Growth, who brings a forward-thinking, entrepreneurial mindset to the business.
“We’re not building a rental company—we’re building a brand that leads with purpose,” Alavi shares. “Our growth strategy focuses on creating value at every touchpoint—from pricing to service to vehicle quality. We’re investing in people, not just profits. The future of travel is service-led, and that’s exactly where Simba is headed.”
Simba Car Hire has quickly become known for its affordable rates, transparent pricing, and focus on convenience. The company maintains an all-new, modern fleet—ensuring that every vehicle is clean, safe, and ready for the road. What makes them different is that the affordability doesn’t come at the cost of quality—every customer gets access to top-tier vehicles and service at a fair price.
On top of that, Simba’s regular deals and promotions make car rental accessible for all types of travelers. Their dedicated Car Rental Deals page features seasonal discounts, extended hire specials, and flexible options that allow customers to save more without compromising comfort or reliability.
One shining example of Simba’s approach to customer care can be seen at their Brisbane Airport location. Here, customers experience hassle-free service, prompt shuttle transfers, and a smooth check-in process—all wrapped in Simba’s signature approach to going above and beyond.
Looking to the future, Simba Car Hire is not only focused on nationwide dominance but is actively exploring international franchising. With the goal of becoming a recognised global brand, the company is offering highly attractive franchise packages to partners who share their values of service, trust, and integrity.
From humble beginnings to a nationwide network, Simba Car Hire’s journey is an inspiration in modern entrepreneurship. It’s a story of believing in people, committing to service, and growing with purpose.
To book your next journey or learn more about partnering with a brand on the rise, visit Simba Car Hire today.